From Our Editors
What services does your business offer and what makes your business stand out from the competition?
Our goal was to create a perfect gift. Some of our offers (including Shotgun Rally Car Ride) have been voted to be absolutely the best car experiences. Also, most people who have experienced this say that it’s crazier than skydiving. Yet, because of the internationally approved safety equipment (helmet, FIA roll cage, 6-point harness), it is very safe.
What was the inspiration to start or run this business?
Actually, Race Lab graduated from a small passion project to a serious company when we were approached by the Canadian Forces who were interested in our driving methods. After winning the first contract to teach advanced driving techniques to Canadian soldiers we were able to invest into more equipment such as school cars, which allowed us to host public events, where guests can come and have a blast using our school cars.
What do you love most about your job?
Seeing students fall in love with driving is what we enjoy the most.
What is the best reaction you've ever gotten from a customer?
"Driving this beginner level Subaru for a few laps at your circuit beats ripping a brand new Ferrari on a racing track!” - AutoRealist Blog