What services does your business offer and what makes your business stand out from the competition?
Offer Latin dance classes especially in Salsa, Bachata and Reggaeton. Sam Cruz Academy differs from the competition by teaching students to be lively and happy while dancing and help with understanding the musicality and be unique in dance floor.

What was the inspiration to start or run this business?
I realized that the existing dancers are dancing mechanically by giving more focus on techniques. This makes the dance floor not as interesting as it is in the rest of the world.

What do you love most about your job?
Ability to help with the passion of people for dancing. Assist them in achieving their dreams.

What is the best reaction you've ever gotten from a customer?
Many acknowledge that I am the king of Bachata dance. A girl flew from Chicago to Toronto to dance with me for 4 hours and then flew back.